Creating Crave … Flavor & Tenderness

The great beef flavor you crave begins back at the ranch, and lots of different things affect flavor and tenderness. Read more.

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    WELCOME to the Checkoff Funded Beef and Veal Culinary Center!


The Culinary Center is dedicated to consistently providing food professionals with reliable, applicable and easily understood information on beef and veal. It’s your source for the best beef product knowledge available.

This website houses everything you need to know, making access to our highly-specialized beef and veal experts and all of the knowledge they hold right at your fingertips.
 


       

   

"Meat" Your
BEEF Culinary Experts



Shenoa French 

In her role as a Culinary Manager, Shenoa French manages the daily functions of the Beef Demonstration Center, which is the facility for the industry to “showcase” its products to beef and veal producers, NCBA, Beef Board directors, state beef councils/affiliates, Product and Allied Industry Council members and all industry partners. The Beef Demonstration Center is also responsible for catering...Learn more about Shenoa and our other Culinary Experts.

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